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How to Position Your Brand to Stand Out
November 15 @ 11:30 am - 1:00 pm
About the Luncheon
Positioning your brand in the market really means setting yourself apart from your competitors. How are you different? What type of experience are you providing? What type of people within your industry are you serving? This is a vital step towards growing your business. If you don’t know, how will your customers? In this luncheon, you will learn:
- What market position is and how it should affect your business
- How properly positioning your brand within the market will help you attract the right customers
- How to create the type of experience your customers are looking for using your market position
About Victory Harbin
Victory Harbin, Founder + CEO of The Social Brand, is a marketing strategist who helps small businesses reach their goals with strategy-led marketing. Ultimately, she believes that marketing is all about relationships and connecting humans and that’s why she’s so passionate about what she does.
In the past five years, she has been asked to speak on marketing at several Small Business Development Centers, chambers of commerce, conferences, and entrepreneur centers.
She holds over 30 certifications in marketing in topics from social media management, SEO, marketing strategy, website development, and more. She also holds a degree from King University.
When Victory isn’t working, she can be found playing with her dog, Willow, enjoying time on the water with friends, or gardening in her awesome vegetable garden with friends.