VP OF CONFERENCE
CHRIS WILSON, Chief Operating Officer of Smarter Searches, is a digital marketing professional specializing in technical search engine optimization (SEO), pay-per-click (PPC), and digital strategy. With an ability to swiftly pick-up new skills and adapt to an ever-changing digital marketing space, he uses a dedicated personal touch to help clients solve problems, improve their search results rankings through technical improvement and optimization, and increase visibility online to help them grow. An expert at expeditiously learning new tasks and responsibilities as they arise, Chris manages the company’s PPC accounts and works to leverage SEO results for increased PPC performance. Earlier in his career, he served as an Account Manager and Account Executive for Smarter Searches. Reliable, dedicated, and driven, Chris also has previous experience as a government contractor in the Washington, D.C. area, managing marketing, website, social media, and traditional advertising efforts to help various organizations thrive. Chris is a graduate of the University of Tennessee’s public relations program.